Booth Design and Build for ODS at AAO 2025

The American Academy of Ophthalmology (AAO) 2025 conference took place from April 25–27 in downtown Philadelphia, Pennsylvania. This major trade show brought together industry leaders and professionals from around the world to show new advancements and connect in a vibrant, collaborative environment.

The trade show floor was filled with eye-catching custom exhibits, and at Connect Exhibits, our mission was simple but impactful- to design booths for our clients that are visually impressive and create impressions.

The Challenge

Our client ODS had a clear and ambitious requirement. They needed a custom-built booth that would represent their brand, attract attention, and serve as a functional space for both presentations and meetings.

Their list of needs included:

  • A modern, sleek design aligned with their brand identity
  • A large digital screen to host live presentations
  • Comfortable meeting spaces for informal chats and private conversations
  • A layout that supported smooth visitor flow
  • Completion within a tight timeline without compromising on quality

 

Our challenge was to take all of these individual needs and blend them into a single, well-designed booth that would perform effectively in a busy trade show.

The Approach

At Connect Exhibit, every successful design starts with understanding. We took time to sit down with the ODS team to get a full picture of their goals and the experience they wanted to offer to attendees.

Once we had a clear understanding, we began with the layout. The design needed to feel open and welcoming while maximizing the available space. We developed a plan that allowed easy movement through the booth while also creating strategic stops where visitors could interact, watch presentations, or have conversations.

Some of the key design elements included:

  • A large, centrally positioned digital screen that immediately caught attention and served as a dynamic presentation tool
  • Thoughtfully placed seating areas that encouraged both casual and private discussions, without creating congestion
  • High-quality materials, lighting, and branding that reflected ODS’s identity and added a polished, professional look
  • Throughout the project, we maintained constant communication with ODS. Our team handled everything from design to on-site coordination, ensuring the booth was fully set up and ready before the show opened.

The Result

The final result was a fully functional, visually stunning booth that hit all of the goals. The booth:

  • Reflected their brand identity clearly and confidently
  • Drew consistent attention with its open design and impressive screen
  • Provided comfortable, well-used spaces for meetings and presentations
  • Operated smoothly throughout the entire event

The response was overwhelmingly positive, from both the ODS team and the attendees. The meeting areas were always in use, leading to real business conversations and valuable new relationships.

Conclusion

Connect Exhibit specializes in creating interactive and results-oriented trade show booth designs. Whether you have months or days before your event, we deliver end-to-end solutions with creativity and precision. With design and production under one roof, we ensure faster turnaround times and take ownership of every stage to meet tight deadlines. Even with limited time, we ensure all visual elements align with the brand’s essence.

Our Projects

Connect Exhibit is your go-to partner for outstanding trade show booth display rentals in USA. We build high-quality custom booth rentals and trade show display rentals with our production houses based in major regions across the USA. Our in-house skilled trade show exhibit builders and experienced trade show display builders manage each project effectively to meet your goals.

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